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Solène Studio — Online Store
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Solène Studio

A conversion-focused fashion store built to sell beautifully.

Client

Solène Studio

Year

2025

Timeline

6 Weeks

Services

Web DesignE-commerce DevelopmentUX Strategy
Overview

Solène Studio needed a premium online store that matched the elegance of their clothing line. They were losing potential customers to a clunky, outdated website that didn't reflect their brand's identity or convert well on mobile.

The Challenge

Their previous site had a 68% mobile bounce rate and an average session under 40 seconds. Product pages lacked the storytelling needed for their price point, and the checkout flow had 7 unnecessary steps driving cart abandonment.

Our Solution

We rebuilt their store from the ground up with an editorial-style layout, large lifestyle imagery, and a streamlined 2-step checkout. We designed a sticky size guide, curated product recommendation blocks, and created a cohesive brand color system across every page.

Results

240%

Increase in Online Sales

3.2x

Conversion Rate Improvement

62%

Reduction in Bounce Rate

4.8★

Average Customer Review

Project Gallery
Solène Studio project visual 1
Solène Studio project visual 2
Solène Studio project visual 3

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